Recently a brand named Cucumber entered the KIDSWEAR market by creating a huge marketing campaign. The campaign primarily through TVC with animated ad is a big hit and created a splash in the market.
The TVC is done by Opus Communication For HP cottons.
You can watch the video ad http://realquiz.blogspot.in/2013/08/cucumber-kids-wear.html
Mummy's Favourite Cucumber KIDSWEAR
There are a host of brands competing in the KIDSWEAR segment. Some of the leading brands are as follows.
Gini & Jony
United Colors of Benetton
Zero
Mini Club
Bugs Bunny
Pine For Girls
Pine For Boys
Babyoye
Ollington St
Ollie & I
Palm Tree
People
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